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Register Online To Be There (Or Participate Virtually) For Historic First Susan G. Komen Israel Race For The Cure®

In Partnership with Hadassah®, Mayor Barkat, World’s Largest Series of 5k Runs/Fitness Walks Celebrating Breast Cancer Survivors, Supporters Comes to Israel for First Time

DALLAS – June 2, 2010 – Online registration is now open for those who wish to go in person or participate virtually in the historic first Susan G. Komen Israel Race for the Cure® in Jerusalem Oct. 28. Visit www.komen.org/israel to register now.

This historic first Israel Race for the Cure will be held around the walls of Old Jerusalem with Jerusalem Mayor Nir Barkat as host and in partnership with Hadassah®, the Women’s Zionist Organization of America, to celebrate Breast Cancer Awareness Month, held every October.

The Susan G. Komen Race for the Cure® Series of more than 140 Races is the world’s largest series of 5k runs/fitness walks and among the most successful education and fundraising events for breast cancer ever created. The Race for the Cure started 28 years ago in Dallas, Texas to celebrate breast cancer survivors and supporters, and honor those who have died from the disease at a time when people did not say the words “breast cancer” aloud. Today, more than 1.6 million people participate in Races across North America, Europe, Latin America, Africa and the Middle East.

The first Israel Race for the Cure is the centerpiece of a week of activities that Susan G. Komen for the Cure is sponsoring in Israel, Oct. 25-29, in a mission trip to launch the Israel Breast Cancer Collaborative. Komen is also sponsoring an invitation-only Think Tank of global scientists to explore vital breast cancer issues.

“Jerusalem is a site of great historic significance to people of all faiths. It will be very meaningful to see people of all religions and nationalities racing as one toward a common goal of ending suffering from breast cancer while also celebrating those who are living with and conquering this disease whether they join us in person or in spirit from anywhere in the world,” said Ambassador Nancy G. Brinker, founder and CEO of Susan G. Komen for the Cure.

Travel packages and activities are available at www.komen.org/israel for those who wish to travel to Israel that week as part of a special delegation. Anyone is welcome to register for the Race and to make personal travel arrangements. Delegates to the larger mission trip will investigate breast cancer issues and solutions in sessions with local officials and non-governmental organizations and participate in the Race and other activities.

Those who can’t travel to Israel can register as a VIP – Virtual Israel Participant. VIPs receive their own Israel Race website page to personalize with photos and stories to raise awareness and funds and to honor a breast cancer survivor. VIPs also can form virtual Race teams, complete with T-shirts and special Race bibs marking this historic event.

“The Race for the Cure is a powerful way for schools, churches, synagogues and local organizations to participate by walking, running and forming Race teams to support breast cancer survivors, their families and friends in Israel, and around the world, in a fun and meaningful way,” said Stephanie Siegel, a breast cancer survivor who is co-chair of the Israel delegation trip and board member of the Susan G. Komen for the Cure® Advocacy Alliance, the c4 sister organization to Susan G. Komen for the Cure.

Somewhere in the world, a woman dies of breast cancer every 68 seconds. Breast cancer is the most common form of women’s cancers in Israel, with 4,000 women and men diagnosed annually. Since 1982, Komen has granted nearly $2 million to organizations in Israel for research and community support.

The Israel Breast Cancer Collaborative continues Komen’s long-standing partnerships in Israel and around the world with organizations such as the Jewish Joint Distribution Committee, while opening doors to new collaborations with organizations in Israel. This mission trip is Komen’s first to Israel but is similar to trips Komen has sponsored in recent years to the Middle East, Europe and Africa. Komen is partnering with Hadassah, the Women’s Zionist Organization of America, Sharsheret, and with global partners and cancer leaders, Breakthrough Breast Cancer in the United Kingdom and the Canadian Breast Cancer Foundation.

About Susan G. Komen for the Cure®
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure and launched the global breast cancer movement. Today, Komen for the Cure is the world’s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure®, we have invested nearly $1.5 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-877 GO KOMEN.

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